Beyond the Box with Google’s Web API

Google, the most popular, and many say best, search engine, offers searchers many options to help them zero in on just what these kinds of are looking for. Although these search modifier features are documented on website, many searchers, including experienced online marketers and technically savvy people, basic don’t know these features are available. But these features, along with the Google search box, are only available to human searchers, who can enter their search parameters, and perhaps some keyboard scripting programs as well. Yet there is a way for programmers and website designers to access Google’s database from their own sites, in the exact way they need. This is done by using Google’s Web API (Application Program Interface).

With the API, programmers can use the majority of any web programming language, such as PHP, ASP, Perl,.
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NET, plus Java. Google’s Web API offers “data hooks” that allow a web-based program to access certain portions of Google easily.

You must be extremely aware of the Google Web API Terms of Service. You must obtain a developer key that you will include in every API use, you are allowed only 1, 000 automated queries per day, and perhaps most important, you may not use the Google API for commercial purposes. It is just for your personal use, and you of course might not violate any laws or copyright protection.

Google provides a developer’s kit to help you get started. Data is interchanged between Google and the application program using an XML structure, so the results from Google should be relatively easy to parse even for only moderately skilled developers. If you have problems or queries, Google offers Getting Help, Reference point and FAQ links, and you will find help and discussions on any one of several forums should you need a lot more help. Just search Google : from the search box!